Industry News

Procos Reveals Two Exclusive New Products

by | Jun 26, 2024

After celebrating a quarter-century of creativity and innovation in 2023, Procos continues its momentum with two exclusive offerings.

Anticipating trends and pushing perfectionism further is the essence of the company.

This is illustrated by the two new products of Procos, which will be showcased at Luxe Pack Monaco 2024:

  • The new 2024 editions of the Grace Box
  • The Procos Denim Bag 2024

The Expertise in Packaging: Anticipation and Attention to Details

“The expertise in luxury packaging, for Procos, lies in constant attention to market trends – whether expressed by brands or weak signals – and in ever-pushing perfectionism. This is illustrated by our two new products, each in their own way. Whether it is the editions dedicated to specific markets of our Grace Box, or the Denim Bag, a totally new trend-setting product, we embody this spirit: materializing excellence and high standards,” stated Leander Kritikos, founding CEO of Procos.

New Grace Box Editions 2024: Three Optimized Versions for Three Dedicated Markets

Revealed at Luxe Pack Monaco 2023, the Grace Box has evolved and diversified thanks to feedback from brands. As a reminder, the Grace Box met the challenge of offering a virtuous, light, and elegant alternative to wooden boxes in premium and luxury sectors. The first Grace Box featured key eco-responsible characteristics:

  • Mono-material construction in cardboard and paper (FCS® certified),
  • Lightness (approx. 40% lighter than an MDF box, and approx. 10% lighter than a wooden box of the same dimensions),
  • Total recyclability,
  • Encouraged resue,
  • Availability in recycled cardboard and paper (FSC® certified),
  • Robustness and longevity.

The new 2024 edition of the Grace Box is available in three variants.

As summer 2024 approaches, the Grace Box expands into three versions dedicated to Jewelry, Wine & Spirits and Home & Decoration.

  • The “Jewelry” Grace Box adopts the format and codes of the case, combining elegance with eco-responsibility. It offers two closure options: with or without a magnet. It features a paper hinge and a lid adorned with gold hot stamping.
  • The “Wine & Spirit” Grace Box is a 2 parts-box with a throat on the bottom. Mono-material, it offers the advantage of lightness compared to wooden packaging in its category, besides recyclability. This Grace Box is designed to highlight a bottle in a “collector” approach, limited edition, or gift set.
  • The “Home & Decoration” Grace Box targets the Home & Decoration market. Procos’ teams played with wood imitation using a covering that reproduces its appearance to create, thanks to its unexpected lightness, a surprise effect. Hot stamping enhances the precious look of the object.

“With our 2024 Grace Box collection, we wanted to illustrate the diversity of our expertise and creative possibilities around a single innovation. We imagined versions dedicated to Jewelry, Wine & Spirits, and Home & Decoration to inspire our clients and invite them to adopt our packaging. These boxes are also designed to find their place in the beauty and cosmetics market, renewing and reinventing standards. They can be interchanged and reinvented according to brands ‘inspirations,” explained Stéphaine Havard, Chief Operating Officer at Procos.

Procos Denim Bag 2024: The Denim Trend & Unique Aesthetic with Laser Embossed Finish

Procos’ annual tote bag once again asserts its trend – setting statues this year, daring denim for a look perfectly in tune with summer 2024 collections.

The Procos Denim Bag 2024 is designed to be at the heart of the trend with its practical and eco-responsible denim fabric. Made of cotton (bag and handles), it features a relief print with embossing, a finish that makes it unique on the market. Designed for functionality and utility, it offers five pockets for various storage needs, including a larger one zipped and sewn in the center of the bag. The light blue cotton lining adds an aesthetic touch inside. At the intersection of daily and professional life uses, the Procos Denim Bag 2024 will appeal as much for its versatility as for its design.

With these two categories of new products – a thematic extensions of the Procos Grace Box, and the new Procos Denim tote bag – Procos demonstrates its expertise as well as its spirit. Ecoresponsible innovation, in line with market trends, is the straight line that Procos follows, as the expert of luxury packaging.

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